Bank Marketing Services | M&R Marketing Group

If You Build It, Success Will Come

Did you know that one single process can:

Reliably help you meet meaningful business goals?
Simplify your decision-making for an entire year?
Keep your team focused on a growth mindset year-round?
All while dramatically improving your bottom line and your marketing ROI?

It’s called “creating a marketing plan,” and your friends at M&R Marketing are here to help.

Planning Leads to Focus. Focus Leads to Success.

If you don’t have a marketing plan, you’re not alone – 25% of small and medium businesses have no marketing plan at all. Those who don’t may not know the following two statistics:

87%

of companies with a marketing plan report seeing “successful marketing outcomes.”

13%

of companies without a marketing plan report seeing “successful marketing outcomes.”

That’s a significant gap, but jumping it only requires one thing: creating a marketing plan.

Your marketing plan isn’t just a list of ads you’ll buy or web pages you’ll update – it’s a comprehensive, crucial business planning document that helps you focus on growth:

It forces you to define practical goals for the coming year.
It allows you to be proactive with your marketing.
It helps your team understand their roles and responsibilities.
It gives you a well-defined framework for making decisions.

When all of that is laid out in a strategic and intentional plan, you can focus on your core competencies and serving your customers!

A Little Effort Now, Big Results Later

Download Our Free Workbook: 5 Steps to Create Your 2026 Marketing Plan.

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Guidance From Your Marketing Partners in Growth

Our proven five-step process for creating a marketing plan:

Challenges you to examine past performance
Gives you a framework for creating common-sense goals
Helps you define an effective strategy for meeting those goals
Provides you with guidance on cascading your vision to your team
Shows you how to measure your marketing effectiveness

Our workbook helps you navigate the process, outlining the creation process step-by-step. When you’re done, you’ll have a document that you can use throughout the year to steer your marketing and inform your decisions.

Don’t Want to DIY Your Marketing Plan?

We understand. Even with our helpful workbook, crafting an effective marketing plan that moves the needle for your business is a heavy lift. Fortunately, we’re here to help.

When you turn to M&R Marketing, we’ll start with a deep dive into your business, working with you to understand your goals and what makes your business and your team unique. We use that insight to craft a turnkey marketing plan that:

Identifies and targets your ideal audience
Uses a mix of platforms and tactics for exceptional visibility
Leverages digital and traditional marketing channels
Ensures that all of your marketing efforts are working together effectively

Going Beyond the Plan: Full-Service Marketing From M&R

With M&R as your partner, we go way beyond the plan. Our talented team of designers, writers, developers, and digital marketing experts can turn your marketing strategy into marketing success. We can execute every play in your marketing plan and bring our decades of combined experience to the table in moving the needle for your business.